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WELCOME TO

THE ÄRTFUL EXPERIENCE

Strategy Workshopping & Coaching for Heart-Led, Growing Businesses

Brands We’ve Worked With

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What People Are Saying

Kelli

“Gabe has been an amazing guide and contributor to the growth of our business. He has spent multiple hours with us and helped us to uncover the type of customer that we are drawing towards us and aligned our programs with our mission. I would recommend his services to anyone who is leveling up their company and who wants clarity around what's most important to their business. He is also friendly and approachable. We will hire him again as our business grows and evolves.”

Sara

“Gabe is a fantastic business coach. He helped my business partner and I gain clarity on the ideal avatar for our products and helped us bring more definition and integrity to one of our product offerings. He's been an amazing guide in helping us align our mission, vision, and products to bring the best value to our customers. I can't recommend him enough. He's a wonderful coach full of valuable insights and offers actionable steps for us to tangibly improve our business. We're just so grateful for Gabe.”

Heather

“Gabe has an empathic gift of meeting me where I am at, really listening, and helping me see where I am stuck and why. His mindset work coupled with authentic support, encouragement and structured steps of how to move forward have helped me learn how to give myself permission to be myself, to not hide my brilliance and go farther. Gabe keeps reflecting back to me where I am holding back, and where I really shine. The intimacy of the one on one approach had allowed me to be more honest with myself and what it is I really want. I am so grateful to have Gabe in my life and his tremendous wisdom and support.”

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What’s your story?

You own a small but growing business that helps people to eat, make, and grow together. You’ve had the idea, put the hard work in, got your heart-led business off the ground, and spent some years scrapping around in what we call ‘the warm-up’ phase. Now you’re ready for the next stage. You’re ready for this business to really take off, with a crew of customers who love what you do and will happily pay top dollar for it.

The Ärtful Experience has been designed for you.

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What’s involved?

We offer the kind of bespoke, flexible, and dedicated support you need to take your business to the next level. We love to collaborate and co-create in person, especially for the business assessment. However, we are available to serve you in-person or virtually as well.

Strategy Facilitation & Workshopping. Coaching & Consulting. Systems & Accountability. And, most importantly, powerful work to support you, the human at the helm, as you step up and get ready for liftoff.

HERE’S HOW IT WORKS

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PHASE 01

Business Assessment

We do a deep-dive discovery where we ask a lot of questions to get a sense of where you are right now, where you want to be, and how we’re going to get you there. We prefer to start with a half-day or full-day workshop when possible to do in-person. However, we are able to break out virtual workshops too. We’ll dive into current challenges and uncertainties so we develop a clear roadmap to your goals.

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PHASE 02

Radical Simplification

Then, we take a good look at 3 key elements of your business – your proposition, your process, and your product. Get these absolutely nailed and everything else falls into place. This is where we do the deep work to ensure that every area of your business is working as effectively and efficiently as it can be. This can be a full-day workshop, one-month program, up to a six-month program, depending on your business/project.

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PHASE 03

Support & Accountability

We also take you, the founder, through a powerful process that will help you get your head where it needs to be for success. All the demons come out to play when you start to level up – we’ll give you the tools you need to manage them. We can continue to support you and your business/project as needed.

Meet your facilitator & coach

It all begins with an idea. We love brainstorming and coming up with ideas to help you get your business where you want to take it, whether that’s crystallizing your proposition, defining your process, productizing your intellectual property, or coming up with content ideas. Learn more about Gabe, his journey, and his why.

Gabe Ratliff - CEO/Coach, Ärtful

Frequently Asked Questions

  • We work with small businesses that are in a growth phase or are in transition and need clarity. We love working with heart-led businesses that have people and planet at the core of their mission and values. We have expertise supporting organizations in the food, creative, and development industry.

  • We listen carefully to potential clients’ needs and put together a unique plan based on those needs. The best way to start is to Book a Call so we can clarify your goals, challenges, mission, and vision. It’s also important to remember that you are not simply hiring us to solve your problems for you, but rather, to listen to your needs, ask tough questions, and work together to help you achieve the goals you are committed to. We offer a few options to support you where you are at today. This work is for heart-led leaders who are committed to their mission and ready to roll up their sleeves.

  • Depending on the needs, this could be a full-day workshop, one-month program, six-month program, or a custom option designed specifically for you and your needs. We will decide if we are a good fit and what program will work best in the initial discovery call.

  • This depends on your exact needs and the goals we are working to achieve together. We generally recommend a month up to 6 months for optimal results due to the time it takes to build rapport, do the deep work, and course correct along the way as we uncover what you really want and how to get there. We offer half/full-day workshops for people who have more urgency. We also offer one-month and six-month programs, and can create a custom program depending on your specific needs.

  • Here is a simplified view of our process:

    Discovery Call -> Booking -> Strategy Workshop -> Consultations -> Rinse & Repeat (as needed)

  • Yes, We do all of the work which means when you hire Ärtful, you will work directly with Gabe Ratliff, and any key collaborators specifically chosen for your needs. For example, one of our key collaborators is a badass marketing consultant who can help you with your marketing analytics needs.

  • Depending on the product or service, we accept payments via Bank transfer or Debit/Credit Card for your convenience. The exact details and terms will be provided at booking/purchase.

  • We only take on a certain number of clients at a time to ensure that each client gets their deserved attention. Please BookBook a Call a Call or email us at hello@theartful.co to check availability, as this constantly changes.

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BUILD THE ROADMAP TO YOUR DREAM BUSINESS

Join the Create Your Ärtful Life Challenge

During the 2-week challenge, you’ll get email and video support as you work through 12 key steps to help you build a thriving, intentional creative business. Plus, you get a year planner filled with blank scheduling and reflection pages (with prompts) to track your priority tasks and appointments and to reflect on your progress relative to what you’ve identified you want to achieve.

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